I am hoping for advice from other therapists. I am considering buying a patient list / goodwill. Approx 40-50 patients a week (with about 4000-5000 old patient files) Any ideas of fair price?
It's not a simple question because you need to do some analysis on the list. How do you know the figures are correct? What is the revenue per client? What is the average time to rebook? What is the average number of treatments per client?
How do you know if the clients will come to you after buying the list? What's to stop the current owner of the list from setting up another business to compete against - it does happen.
Basically you need to get a good idea of what is actually happening with the clients and how it maps to specific treatments. Too many businesses over inflate their good will, and you can end up with a worthless list of names and addresses.
Be very careful and good luck with your valuation.
Myarka